Palazzo Di Cozzo

Franco Cozzo has an iconic furniture empire in Melbourne. From low-fi TV adverts, Franco's phrases gained a cult status. From Sicily, he is marked by fame, fortune & ten children. A fascinating story as part of Australia's immigration

1h 26min
September 16, 2021
Status

MIGRANT SALESMAN. CULT ICON.

Aging patriarch, Franco Cozzo, holds court over an iconic furniture empire. A pioneer of low-fi television advertising, Franco’s tri-lingualcatchphrase sparked a cult-of-personality as kitsch as his baroque bedheads. But his character is more than caricature. Franco’s journey fromrural Sicily to the high streets of Melbourne is marked by fame, fortune and family drama. With ten children and a cult status to maintain, he’s abusy octogenarian. Meanwhile, his furniture tells its own story about Australia’s immigration history, gracing the homes of an evolvingaspirational migrant class throughout the post-war era. But what will Franco do when the world, and his clientele, begin to move on without him?

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  • Release Date
    September 16, 2021
  • Languages
  • Runtime
    1 hour 26 minutes
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